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Independent analysis

Is your pet's food actually good?

Type any brand for a plain-English label read: named proteins, vague meat terms, additives, daily portion and price check.

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Free label searchNo brand sponsorshipPublished scoring criteria

PetFoodFix is an independent educational pet food label analysis platform that evaluates declared ingredients, formulation transparency, and analytical constituents against published FEDIAF and NRC nutritional guidelines.

Dog food label read

What we look for

Canine / 01

Protein

Named source

Attention

Review gaps

Value

Fair price

Ingredient attention points

Vague meat terms, additive names, missing kcal data and unclear life-stage wording are separated from the stronger label signals you can actually trust.

Check it or upgrade it

Pick how much help you want: a one-off read of the bag you already buy, or a cooked fresh diet built around your dog.

Label report

Is this bag worth the price?

£14.90one-time

A full read of the bag you already buy, checked against FEDIAF reference values: vague meat terms, filler quality, additives, and up to 3 cleaner options at your budget.

See what is included (5)
  • Named protein sources and fat quality audit
  • Additive and preservative screening (BHA/BHT)
  • Daily portion in grams and calorie estimate
  • Up to 3 better-value alternatives
  • Works for dogs and cats

Who is behind PetFoodFix

PetFoodFix is led by Lucas Martins, a veterinarian qualified in Brazil (DVM) with more than 10 years of experience, who now works in the United Kingdom as an educator in animal nutrition and behaviour.

1,000+
nutrition cases seen in clinical practice in Brazil
10,000+
patients seen in clinical practice in Brazil

PetFoodFix is an educational platform, not a veterinary practice. Lucas Martins does not hold a UK veterinary registration and nothing here is veterinary advice, diagnosis or treatment. Always speak to your own veterinary surgeon about your pet’s diet.· Personalised report available

Practice figures from clinical work in Brazil, provided by Lucas Martins.

What you can check in under a minute

Strengths

What the food appears to do well from its named ingredients.

Attention points

Vague terms, additives and data gaps worth checking.

Ingredients

Named proteins, cereals, legumes, additives and fillers.

Comparison

How one product compares with similar options in its category.

Value for money

Whether the label composition matches the retail price.

A full read of the bag, not a score in isolation

One report, one pet, one-time payment: what the food does well, what to question, and what to compare it with.

Price shown according to your market (£14.90 in UK / R$ 29,90 in Brazil).

Request a complete food report
  • Independent food quality band (A / B / C / D)

  • Plain-English ingredient interpretation

  • Portion and calorie estimate for your pet

  • Label red-flag check & allergen markers

  • Safe transition guidance if a change makes sense

  • Vet-check warning where clinically appropriate

Why the two labels are read differently

Dogs · adaptive omnivores

Dogs process cooked starch and varied fat profiles well, so the questions are about protein quality, fibre sources and how much of the bag is filler.

Search dog foods
Cats · obligate carnivores

Cats need high preformed protein, direct taurine, preformed vitamin A and strict mineral limits (ash, phosphorus, magnesium) to protect renal and urinary health.

Explore cat label guides

Core evaluation metrics

Protein qualityIdentified single-source animal protein vs nonspecific meal or animal derivatives.
Mineral balanceDefensive calcium-to-phosphorus ratios and controlled ash percentages.
Carb fractionCalculated nitrogen-free extract (NFE) to reveal true carbohydrate density.
TransparencyExplicit declaration of analytical constituents with zero proprietary hiding.

Can't find your pet's food? Send us the label.

If the product is not listed yet, tell us the brand, product name and key label details. We add it to the catalogue so the next owner finds it.

Send us the label
Brand name
Product name
Ingredients list
Nutrition table

Trust and safety

Built for independent educational checks

Clear scientific and regulatory boundaries, transparent methodology, and zero affiliate distortion.

Independence standard

PetFoodFix is built to keep food analysis independent from commercial influence. If affiliate links are used in the future, they should be clearly disclosed and must not change the food assessment.

Founder· Lucas Martins

Built by Lucas Martins, a veterinarian qualified in Brazil with additional study in animal nutrition and behaviour, to help owners understand pet food labels with clearer educational boundaries.

Safety disclaimer

PetFoodFix provides educational guidance only. It is not a veterinary consultation, diagnosis, or treatment. If your pet is unwell, has a diagnosed condition, is under 12 months, pregnant, lactating, or has persistent symptoms, contact a veterinary surgeon.

Frequently asked questions

Clear answers about our educational scope, food evaluation criteria, and label analysis.

What does PetFoodFix actually check on a pet food label?

PetFoodFix reads the named ingredients, declared analytical constituents (protein, fat, fibre, ash, moisture), declared calories per 100g, life-stage wording, and any allergen markers. It separates strong label signals from vague terms, missing data, and red-flag ingredients.

Is PetFoodFix a veterinary service?

No. PetFoodFix is an educational platform, not a veterinary clinic. It does not diagnose, prescribe, treat, or replace a qualified veterinary professional. If your pet is unwell, under 12 months old, pregnant or lactating, on prescription diet or chronic medication, or has any red-flag health trigger, contact a veterinary surgeon before changing food.

Can I request a report if my pet's food is not listed?

Yes. If the product is not in the catalogue, use the "Send us the label" flow to share the brand, product name, ingredients list and nutrition table. The information is used to prepare a clearer analysis.

Which markets is PetFoodFix available in?

United Kingdom is the primary market with paid educational reports for healthy adult dogs, and Brazil offers its own educational search and services. United States, Canada, and Portugal are educational hubs in early access.

How is the food score calculated?

The score is deterministic and based only on what is printed on the label: named proteins, named fats, carbohydrate sources, additives, fillers, and the declared analytical constituents. Unknown values are surfaced as "not available" rather than estimated.

New label guides, once a month at most

Short, plain-English guides on reading pet food labels. No brand sponsorship, no daily emails.

Start with the label in front of you.

Search your pet's food, send us the label if it is missing, or request a complete educational report for one pet.